LEARN
Learn from the field.
Field notes, videos and webinars from real projects: property, development and AI in practice.
FOLLOW THE WORK
Six places to keep up.
Projects, ideas and the people behind them, on the channels you already use.
YouTube
Short videos from real projects, in Hebrew and English.
LinkedIn
Field notes, project updates and ideas, in English.
Portugal business groups
11,800+ membersWork, investment and business in Portugal: questions, deals, people.
Facebook
Posts, reels and webinar news, in Hebrew.
Instagram
Reels from the work and the places.
Realization updates
Occasional email: new tools, case studies and events.
FIELD NOTES
Built from reality.
Written by Asaf Eyzenkot (Suf Zen), from the work itself.
Property resolution
A real offer changes the conversation
Many stuck family homes are not missing a buyer. They are missing an agreement.
Development finance
Model the money, not just the project
A development plan can look profitable and still run out of cash.
Property resolution
A share too small to call about
Many inherited homes sit empty without a feud. Each share is too small to start the conversation.
Development
Price the entry ticket, not the square metre
Buyers don't compare prices per metre. They compare what the bank will lend.
AI in practice
Five hours to build. A month to trust.
A tender agent is quick to build. Earning the office's trust takes longer.
AI in practice
How to run an AI pilot a firm can actually judge
One domain, two people, three to five weeks, and a pass mark agreed before anything is built.
AI in practice
Why AI adoption fails at step three
Firms start with the most valuable problem. They should start with the most visible one.
Property resolution
Portugal's empty homes: why they are stuck
Prices are at a record, yet one home in eight stands empty. The blocker is people and paperwork, not the building.
AI in practice
Making Hebrew speech recognition production-safe
A 52-minute mixed-language meeting crashed our local model. The fix was a routing policy, not a bigger server.
AI in practice
Own the heart: local-first AI operations
Models, runtimes and tools will keep changing. Your business knowledge should not change hands with them.
Property resolution
When paper and building disagree
A property can look ready to sell and still be legally stuck.
Development
Design first. Then ask for a price.
A contractor can only price what has actually been designed.
Investing
Turnkey or value-add?
Two properties, one budget. The right choice depends on the investor, not the listing.
AI in practice
AI in the office: start with knowledge
Most teams use AI for small tasks. The value starts when the office's knowledge is in order.
Market evidence
Trust the street over the forecast
AI can estimate a rent in seconds. The market decides it over months.